

Posting on LinkedIn isn’t solely for influencers anymore. Start Discussions With Industry Related Posts So, you’re selling to salespeople? Look up sales groups, join them, then start engaging and building relationships.ĥ. Then, your prospecting efforts will be easier and more natural - you can immediately warm up your cold outreach. You’re joining to connect and engage with others in the industry, build your authority, and position yourself as a credible source. The thing about prospecting on LinkedIn groups is that you’re not joining these groups to sell right off the bat.
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Take Advantage of LinkedIn Groupsįind relevant groups, and you’ll instantly be connected with professional communities where you can connect with others in your industry and expand your potential reach. Job changes = potential opportunities.Īnd even if this isn’t the case, a quick congratulations will help you stay connected and strengthen your business relationship. In that case, this could be an excellent opportunity to reconnect on the possibility of providing additional value with your product/solution at their new company. Suppose you see a customer is moving companies. When you add customers you close deals with to your network, you’re able to stay up-to-date with both their company and career growth. Stay Connected With Customers You Close Deals With In your LinkedIn connection request message, make sure you include a piece of personalization as well as why you’re looking to connect.ģ. Send Personalized Connection Requestsīuilding off the idea above, it’s important to add a personalized message with your connection request.

And better yet, this will help spark conversation from the get-go, which is essential for building rapport. This will also allow your prospect to feel more comfortable getting on a call with you since you have mutual connections. This will significantly increase your chances of getting quality referrals. When you meet someone professionally or close a deal with a customer - it’s important to always connect with them shortly after your interaction. Connections Breed ConnectionsĮssentially, the more connections you have, the more connections you’ll make.
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